Author summarizes his concerns as follows
Barring app developers from collecting usage information will hurt clearly app developers by limiting their ability to improve their apps. As for competing ad networks, they appear to be hobbled by Apple’s new policy, reducing choice for developers who want to include ads on iPhone OS devices.
It would be very un-Apple-like for the company to back down and alter this agreement. But if it really bars ad networks that compete with Apple iAd from gathering analytics, as appears to be the case, Apple iAd network will be able to offer far more valuable ads than any competing network will be able to — a powerful selling point.
It would be very un-Apple-like for the company to back down and alter this agreement. But if it really bars ad networks that compete with Apple iAd from gathering analytics, as appears to be the case, Apple iAd network will be able to offer far more valuable ads than any competing network will be able to — a powerful selling point.
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